Salvia apiana is a shrub that reaches 1.3 to 1.5 metres (4.3 to 4.9 ft) tall and 1.3 metres (4.3 ft) wide. The whitish evergreen leaves are 3 to 9 cm (1.2 to 3.5 in) and persist throughout the year; they are opposite with crenulate margins. Leaves are thickly covered in hairs that trigger oil glands; when rubbed oils and resins are released, producing a strong aroma. Leaves persist throughout the year, and are opposite with crenulate margins. The flowers are very attractive to bees, which is described by the specific epithet, apiana. Several 1 to 1.3 metres (3.3 to 4.3 ft) flower stalks, sometimes pinkish colored, grow above the foliage in the spring. Flowers are white to pale lavender.